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White Paper

Gartner Magic Quadrant for Digital Experience Platforms, January 2020

By Acquia
Marketing
CX
Commerce
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Switching CRM
White Paper

6 Steps to Switching CRM

By Workbooks.com
Marketing
CX
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Banana skin
White Paper

How to Handle Negative Reviews

By Feefo
CX
Marketing
Commerce
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Representation of a persons head being put together in the style of a jigsaw
White Paper

Guide to the Psychology of Referral

By Mention Me
Marketing
CX
Commerce
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Two business people looking at a computer, administering advertising
White Paper

How to Leverage Microsoft and LinkedIn to Drive Demand

By Microsoft Advertising
Marketing
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Social trends
White Paper

Social Media Trends for 2020

By Talkwalker
Marketing
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Wheelchair user with laptop
White Paper

Accessible Marketing for Small Business

By Microsoft Advertising
Marketing
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Two workers, looking at a laptop, planning digital advertising
White Paper

Getting Started in Digital Advertising

By Microsoft Advertising
Marketing
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Search in 2020 - ebook front cover thumbnail
White Paper

Search in 2020: Predictions from 10 Experts

By Yext
Marketing
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Mobile engagement
White Paper

Mobile Customer Engagement

By Sinch
Marketing
CX
Technology
Commerce
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News content on a tablet, a mobile phone, and in print
White Paper

How CRM can Revolutionise your Subscription Business

By Workbooks.com
Marketing
CX
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Personalisation
White Paper

From Data to Personalisation: Mapping the Empowered Consumer Experience

By ChannelAdvisor
Commerce
CX
Marketing
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The State of the Market Research Industry with Isaac Rogers

Illustrations of a mobile phone with a magnet, attracting potential customers, who are forthcoming with their personal data

Fuel Campaigns with Consented Earned Data - Ahead of a Cookieless World

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Why Brand Trust is Critical - and How to Create It

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Loyalists; How to Spot Your Most Valuable Customers

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