Keys to Creating Customer Loyalty with Effective Post Purchase Marketing

Video

The post-purchase experience can determine whether a customer will become a loyal and repeat purchaser – maybe even a brand advocate – or simply a one-and-done passerby. Carefully crafting a post-purchase marketing program that fits your brand and your customer’s expectations is critical in reinforcing the customer’s perceived value of what they just purchased. This webinar will examine how to create a post-purchase messaging program that will keep customers buying time and time again.

Register now & learn:

  • How to use customer data to enhance your messaging strategy
  • Types of messages to include in your series
  • How to balance all customer messaging during the post purchase phase
  • First time vs. repeat purchasers: Ways to differentiate the funnel
  • Message timing, key considerations and often-overlooked pitfalls to avoid