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White Paper

10 Tips for Laying the Foundation for a Strong Digital Marketing Program

By Silverpop
Marketing
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Managing Digital Marketing in 2016: Best practices for integrating digital technology, marketing and media to fuel business growth

By TFM
Marketing
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How to Develop a Data-driven PR Strategy

By Stickyeyes
Marketing
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eCommerce Is Dead, Long Live Multichannel: The Essential Checklist for Retail Marketers

By IRX
Commerce
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Blog

The General Data Protection Regulation - What You Need To Know

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Reaching the Inbox: The Role of Email Validation Within Deliverability

By Experian
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Know Thy Customer: Social Customer Segmentation

By tracx
Marketing
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The democratisation of data

By Infor
Finance
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Creating Data-Driven Pitches: A Guide for Winning New Business with Social Insights

By Crimson Hexagon
Marketing
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Data Quality: Reality and Rhetoric

By GBGroup
Marketing
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How to Buy Data - When Every Penny Counts

By Corpdata
Marketing
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Tags

Account-Based Marketing (ABM)
Actionable Insight
Advertising
Analytics
Analytics Suite
Attribution
Attribution Modelling
Automation
B2B
B2B List and Data Suppliers (incl. Brokers and Prospect Pooling)
B2C
Big Data
Brand Marketing
Broadband
Business Analytics
Business Intelligence
Buying Process
Campaign Management
Cloud
Compliance
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