With the January sales behind us, February is an excellent opportunity to take stock of your email strategy. Email marketing remains a mainstay of the modern marketer's toolkit, but many marketers haven’t kept up with the current capabilities of the channel - this can lead to issues with creativity, consistency and quality.

To prevent consumers tuning out, marketers need to ensure they’re not just going through the motions with email. Join our complimentary webinar to hear from email specialist and member of the DMA’s Email Marketing Council, Skip Fidura - In this session we’ll help you tune up your email strategy for 2017 and show you;

• What to consider in your creative - from responsive email to subject lines
• How to improve deliverability and sender reputation
• How to increase automation without sacrificing personalisation
• The 6 key metrics for reporting

And more! Whether you’re just starting out, or a seasoned email professional, this webinar will help ensure your email is creating meaningful engagement.