It is an oh-so-familiar story. The marketing director of a large international brand had sacked her last agency, she told us, for poor results, poor communication, and a bad attitude.

It’s the main reason we wrote this book: to help you avoid the mistakes others have made when appointing an agency, and help you find the best agency for you. Download your copy to examine why you might hire an agency, why agency relationships fail, what to look for in an agency, and more.