Social media has long been seen as a marketing tool by brands - but that only tells a small part of the story.

Companies can use social media across the entire organisation, solving problems in each department. Want to expand your talent pool during recruitment, and strengthen your organisation as a result? Turn to social recruitment. Want to gauge sales demand more accurately? Use social to directly reach out to your potential customers.

Read this whitepaper to learn how to reap the benefits that come with running a truly social business.