Why Out-of-Home and Digital Ad Teams Are Mixing

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Why Out-of-Home and Digital Ad Teams Are Mixing

With the advent of programmatic digital, the out-of-home discipline is no longer the preserve of specialists. In this episode, hear Dom Kozak, Head of Programmatic at JCDecaux UK in conversation with Alys Donnelly, Head of Programmatic at Kinetic about what it’s like to collaborate with digital teams.

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