The first of these eBooks "Beauty Beyond Borders: Global Beauty Analysis" is packed with critical insights for beauty brands aiming to scale internationally.

Key Insights from the Report:

Asia Pacific:The Largest Beauty Market

The Asia-Pacific region remains beauty's biggest market, expected to reach a staggering $151 billion in retail sales by 2027. While this region continues to lead in terms of market size, other regions are emerging as major growth contenders.

Middle East & Africa: High-Growth Opportunities

Interestingly, the Middle East and Africa are projected to experience the highest year-on-year growth, with a forecasted 12% compound annual growth rate (CAGR) —outperforming even China, which ranks second with an 8% CAGR. This explosive growth, expected to reach $47 billion by 2027 is being fuelled particularly in skin care and hair care, signalling significant potential for beauty brands to expand logistics and fulfillment in these regions.

Prioritizing High-Growth Markets:

As these insights show, the Middle East and Africa represent key regions for beauty brands looking to capitalize on rising demand. Online beauty retailers should focus on establishing a strong logistical presence in these markets to ensure they can meet growing consumer demand efficiently

Why Your Beauty Brand Needs This Report

The global beauty industry is shifting, and your brand has the chance to take advantage of high-growth regions by understanding market dynamics and emerging consumer trends. The "Beauty Beyond Borders" report offers essential data and strategies that will allow you to make informed decisions about your international expansion, helping you stay competitive and drive growth.

Special Offer for Retailers

Starlinks Global works with many retailers across multiple sectors including Fashion, Beauty, Sportswear and Toys & Games. So whether whatever product you sell, take advantage of their offer of a bespoke analysis of your cross-border potential. This personalized analysis will help you benchmark your brand against competitors and identify untapped opportunities in regions like the Middle East and Africa, where growth is skyrocketing.