The State of Ecommerce Germany Edition
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In 2022, Germany saw the fifth largest decrease in visits among the top 10 ecommerce markets, with a year-over-year (YoY) decrease of -7%, compared to the global decrease of -3%
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The Home & Garden category had the greatest YoY traffic drop at -12% compared to +7% worldwide
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Similarly, the Luxury & Jewellery category increased 9% globally, but decreased 2%
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