6 Marketing Experts You Should Be Following on Twitter

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No matter how experienced you are, it’s always worth being on the lookout for people who are shaping and influencing your industry. Read on to find out which marketing experts are must-follows on Twitter for 2016.

Andy Crestodina - Web Design & Content Marketing

Author, speaker and cofounder of Orbit Media Studios, Andy provides support for content marketers with his bi-weekly blog that goes into great detail about what does and doesn’t work and why. In addition to writing and posting his own educational content on Twitter, he also shares informative facts, statistics and articles with his followers.

Neil Patel - SEO

Neil is the founder of numerous software-as-a-service companies, and has also found success as a respected writer, working as a columnist for Forbes, Inc, Entrepreneur and Huffington Post whilst updating his personal blog daily, giving marketers tips and tricks for SEO, social media and more. Neil makes sure his Twitter followers know whenever one of his articles or posts has been published, as well as some inspirational posts for good measure.

Christopher Penn - Marketing Technology

As Vice-President of SHIFT Communications, Christopher has helped companies such as Citrix and McDonald’s with implementing new marketing technologies, and has used this experience to write numerous bestselling books. Christopher is also a prolific keynote speaker, delivering talks at over 30 events last year.

On Twitter, Christopher keeps his followers up to date with everything that’s happening in marketing tech, as well as sharing helpful tutorials and guides for marketers of all levels and live tweeting quotes and photos from events he attends.

Rand Fishkin - SEO

There’s no surprise that Rand has built up a Twitter following of over 300,000 users - he regularly tweets his opinions on current trends in SEO and marketing technology with the insight and knowledge that he has gained from being the founder of Moz, one of the leaders in SEO.

Will Critchlow - SEO

Another expert from Moz, Will also founded the marketing agency Distilled which offers the Distilled University, offering over 130 hours of HD educational videos and interactive modules. In addition to speaking at conferences, Will writes techy and detailed articles that will help you understand the more intricate details of SEO.

Dharmesh Shah - Inbound marketing

Dharmesh is the founder and CTO of Hubspot, allowing him to give an experienced insight into all aspects of marketing, as well as the inner workings of startups and funding. What makes Dharmesh’s Twitter feed so interesting, however, is that he regularly replies to questions from the community, and also asks questions and features the best replies. This generates discussions that are invaluable for marketers.

Avinash Kaushik - Analytics

Speaker, digital marketing evangelist for Google and author of Web Analytics 2.0 and Web Analytics: An Hour A Day, Avinash’s provides his Twitter followers with detailed blogs and regularly posts articles from across the web, keeping you up to speed with what’s happening in the world of marketing. He often replies to questions put forward to him by his followers, so don’t be afraid to reach out to him.

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